The system behind coaches who never run out of clients.
We build predictable client acquisition infrastructure for online fitness coaches. Content, DM automation, and paid ads - all wired together.
See FitPipeline in action
Watch how we help fitness coaches turn content into booked calls.
Who this is for
We work with online fitness coaches and hybrid PTs selling high-ticket programs (£800-£3,000+).
You have a proven offer and paying clients but you are stuck doing everything manually. We install the system so leads come to you.
Training clients in-person and want to add online revenue? We build the content-to-consult pipeline so you can scale beyond your gym.
Already closing but want more volume? We add paid traffic, VSLs, and landing pages on top of your organic system.
How it works
We install infrastructure. You create the content. The system does the rest.
We review your profile, offer, and competitors. Then we lock in your messaging, niche positioning, and CTA architecture.
DM automation, content direction, booking flow, show-up sequences, and sales call framework - all built and installed for you.
Post, trigger, qualify, book, close. We give you weekly blueprints and iterate based on what is getting replies and bookings.
We build the full flow: comment triggers, qualification sequence, Loom breakdown integration, tagging, segmentation, and human handover logic.
What you get
Two tiers depending on where you are. We will figure out which is right for you on the call.
Organic Client System
For coaches who want predictable consult flow from organic content.
Organic + Paid Acceleration
For coaches with a proven offer who want to increase volume faster.
Meet the team
We have been in the trenches. Now we build acquisition systems for fitness pros.

Ben
Benjamin has helped scale brands of all sizes, managing over $10M+ in ad spend across eCommerce and SaaS. With a background rooted in performance marketing agencies, he is always testing, learning, and pushing for better results. Outside of work, you will usually find him running, travelling or trying new things.

Archie
Has closed multi-7 figures working with coaches. Coaches he has directly helped have generated over $130 million. Builds the organic systems that turn followers into booked calls.
FAQs
Quick answers to common questions.